BetterFunnel ensures message match between ad and landing page, which can lead to improved Quality Scores and Relevance Scores — strengthening ad rank and lowering CPCs over time.
Visitors see content aligned with their exact search query or ad creative, driving higher intent leads and more efficient conversions.
When relevance rises, CPCs fall. BetterFunnel helps stretch your ad spend further while maintaining scale.
Autonomous A/B testing and data-driven routing ensure your funnels evolve with performance — without manual effort.
Step 1
Connect Your Ad Account
BetterFunnel integrates with Google Ads and Microsoft Ads via API, analyzing campaigns, ad groups, and keywords.
Step 2
AI Builds Variants & Personalizes
Multiple page variants are generated for different keyword and ad groups. The Smart Personalization Agent routes each visitor in real time based on ad parameters, ensuring every click reaches the most relevant content.
Step 3
Optimize & Scale
Autonomous A/B testing refines layouts and messaging. BetterFunnel highlights opportunities like improving ad-to-page alignment, lifting relevance, and reducing wasted spend.
Turning Search Traffic Into Conversions
A marketing team running high-spend search campaigns used BetterFunnel to align ads with keyword-matched landing pages. Within three months, they saw Quality Scores rise, CPCs drop by double digits, and conversion rates increase by over 20%.
Don’t let your paid clicks go to waste. With BetterFunnel, every visitor lands on a personalized page that’s built to perform.
