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Home

Features

Solutions

Case Studies

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Personalized Journeys for Every Audience, Every Creative

You test audiences. You test creatives. But after the click, they all land on the same static page.   BetterFunnel transforms every social ad into a dynamic variant matched to its audience and creative — lowering CPA, improving ROAS, and scaling conversions.

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Stop Losing Money on Social Ads

Social campaigns live and die by audience targeting and creative testing — but post-click, everything collapses into one generic product page or homepage. The result? Missed intent, wasted spend, stalled performance.

BetterFunnel fixes this by:

Generating dynamic variants tailored to each audience segment

or ad creative.

Generating dynamic variants tailored to each audience segment or ad creative.

Routing visitors in real time based on audience, campaign, or creative parameters.

Turning wasted clicks into insights — so you learn what really converts.

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Core Benefits

Higher Relevance & Engagement

Message match between creative and page builds trust and improves engagement.

Lower CPA

More relevant post-click experiences drive higher conversion rates and reduce acquisition costs.

Audience-Specific Variants

Tailor offers, visuals, and messaging for prospecting, lookalike, and retargeting audiences.

Ad-Variant Match Testing

See which creative + variant combinations deliver the best ROI.

Autonomous Optimization

The Smart Personalization Agent runs continuous A/B tests, optimizing layouts and content without manual effort.

Better Insights

Reporting shows exactly which ad + variant drives the lowest CPA and strongest ROAS.

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2–4x More Conversions, Powered by BetterFunnel

Even small lifts in conversion rate and relevance compound quickly at scale. BetterFunnel users consistently see lower CPAs and higher ROAS by aligning post-click experiences with creative and audience targeting.

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How It Works

Step 1

Connect Your Ad Account

Integrates with Facebook, Instagram, TikTok, LinkedIn, and other paid social channels.

Step 2

AI Builds Audience & Creative Variants

AI generates dynamic variants aligned to each audience segment or creative.

Step 3

Real-Time Personalization & Optimization

The Smart Personalization Agent routes traffic by creative/ad set and continuously tests to lower CPA and maximize ROAS.

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From Social Clicks to Conversions

A DTC brand running 15 creatives across multiple audiences was sending all clicks to the same product page. After switching to BetterFunnel, each creative/ad set was paired with a personalized variant. In just six weeks:

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Built for Paid Social Workflows

BetterFunnel integrates with Meta Ads, TikTok Ads, LinkedIn Ads, and the CRMs and analytics tools you already use. Leads sync automatically, conversions are tracked end-to-end, and results flow back into your reporting — no extra setup.

Built for Paid Social Workflows

Built for Paid Social Workflows

Make Every Social Click Count

Stop sending audience-targeted ads to generic landing pages. With BetterFunnel, every creative and audience gets a personalized post-click experience designed to convert.

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